Based on feedback from the crit last week I have decided to extend the doppler type brief into a major brief. Using the concept of the typeface as a starting point I will extend the project into a exhibition branding brief for the national science museum for a contemporary educational exhibition on the atmosphere. The experimental typeface will be used to moonlight the exhibition with a more functional typeface to be designed for the exhibition signage. The exhibit should be accompanied by a guide, proposed signage and gift-shop material.
The National Science museum already has a exhibition about the atmosphere so it's material will be particularly useful:
In atmosphere you’ll step into a different world, with its own land, oceans, ice and, above your head, its delicate atmosphere. Follow the five fast games and see your actions played out before your eyes in this immersive and interactive gallery.
Explore our climate-changing world as you travel through the landscape. Go back in time to find key climatic moments in the Earth’s multibillion-year history. Uncover the secrets of ice cores and stalagmites, then head for the future to wonder at the latest ideas for a low-carbon life.
More than a hands-on gallery, atmosphere reveals some of the key instruments used by today’s scientists, reports on some of the latest climate news, and gives you the chance to dig deeper into the story of our changing climate.
The Science Museum developed the content for this gallery through extensive research and engagement with scientists and experts, including expertise from the Met Office as a principal content contributor."
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