Tuesday, 3 May 2011

Factory Four Logo






Type Treatment Contextual Research











Factory 4 Initial Development

Possible proposal for the new factory 4 (abbreviated) logo. The idea for this is based on an abstract blob-like form, like an ink splat in relation to the craft process.
I started sketching some of my initial ideas out on paper for the new factory 4 logo (below), simply playing with the name in a variety of different compositions and interesting typographic treatments.

Factory 4: Competitor Research

Space itself:


Current Webspace for Factory 4:


One of the main Local competitors to Factory 4 locally is the West Yorkshire Print Workshop, not the most original name. They offer a variety of craft facilities, higher pricing and is more local to professionals in Huddersfield.


Various logos of companies/groups/individuals that offer similar work/facilities:

http://www.londonprintstudio.org.uk/
http://www.eastlondonprintmakers.co.uk/
http://printshop.org/web/home.html

Friday, 22 April 2011

Erik Spiekermann: Typeface Design

I found this really engaging, German based Typographer and Graphic Designer Erik Spiekermann recently talked with Gestalten TV about language, visual culture and the process of designing typefaces. This interview intelligently captures the relevance of Graphic Design and its influence on visual culture.