+ Testing in context
+ Real-world research
+ Pop-up shop zine publication
+ Real-world production and contextualization
+ Sell work, how do you get them online? How does it work and what are the different ways of accessing an online shop? Do you host an exhibition? What is the product packaged in? Does it have an exclusivity or limited run and how does this affect pricing?
+ Record label: How do record labels promote? Through record shops, website? What deliverables would you expect? How does the industry work? e.g. Relationship to bands, press, event hosters, merchandise.
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